Alumni Access Blog (3)

20 Key Elements to an Effective Alumni Discount Program

Not all alumni discount programs can really attract and engage your alums like they promise. Here are 20 of the most important elements to look for in an effective (and compelling) discount program.

The Seven Deadly Sins in Alumni Engagement

Here are seven uninspired practices that are downright blasphemous when it comes to alumni engagement.

Stop Abusing Your Alumni's Altruism & Start Offering More Value

Alumni relations professionals are woefully behind other member-based organizations when it comes to offering meaningful benefits. It's a big reason why alumni are not engaged with their alma mater.

New Study Reveals Major Gap Between Institutions & Alumni

A newly released nationwide study measures the level at which member-based organizations are failing meet the needs of their members. Alumni organizations fare the worst among all groups.

The Ultimate Guide to Alumni Discounts - Download The eBook

For alumni/advancement professionals, what benefit can appeal to all your alumni? A new ebook sheds light on the topic and offers a solution. Alumni discounts.

Genius Hacks into Alumni Relations...and Other Myths

There are no hacks into alumni relations, Here's why institutions should stop trying to shortcut the natural process of nurturing alumni relationships.

Run Away (From Your Dues-Paying Alumni Program)

Dues-paying alumni programs are not successful at institutions other than large, Power 5 conferences schools. Here's why you shouldn't consider starting one.

A Cockeyed Idea: Soliciting Alumni as a form of Cultivation

70% of institutions have adopted this cockeyed idea that a solicitation is akin to cultivating their alumni. But the cost has an unexpected impact on giving.

The Digital Generation Gap in Alumni Relations

Most senior alumni executives are digital immigrants, and most alumni staff are digital natives. The gap may a negative impact on alumni engagement.

New White Paper Compares Alumni Staffing & Budgets

New white paper gives comparative benchmarks for alumni staff, budgets and ratios of dollars spent per alumni

Will More Alumni Staff Result In Better Engagement?

Hiring more alumni staff may seem like a way to solve alumni engagement issues, but the data says otherwise.

When Alumni Relations and Athletics Collide

solving conflicts between alumni organizations and intercollegiate athletics is not easy, but here's a solution.