---
title: Alumni Access Blog | alumni
description: alumni | Alumni Access will help you reach and engage more alumni
---

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- ALUMNI ACCESS
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- [Blog](https://blog.alumniaccess.com/)
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- [Ultimate Collection of Alumni Statistics](https://blog.alumniaccess.com/member_marketing_statistics_ultimate_collection_alumni-2015)
- [Alumni Relations Benchmarking Study](https://ww2.accessdevelopment.com/vaese_alumni_study_download)
- [Whitepapers](https://blog.alumniaccess.com/hubfs/M12789%20Alumni%20Access%20White%20Paper.pdf?t=1497460822835)
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- [Alumni/Advancement Articles](https://blog.alumniaccess.com)

#### [The Ultimate Collection of Statistics for Alumni Engagement, Giving and Membership](https://blog.alumniaccess.com/member_marketing_statistics_ultimate_collection_alumni-2015)

 The 2024 update to our popular stats page, featuring curated data about trends in higher education alumni relations, advancement and giving.

[Read More](https://blog.alumniaccess.com/member_marketing_statistics_ultimate_collection_alumni-2015)

#### [14 Numbers That Explain Alumni Relations](https://blog.alumniaccess.com/webinar_to_release_vaese_alumni_benchmarking_survey-results-0-0-0)

 14 key statistics that help explain the state of alumni relations in higher education.

[Read More](https://blog.alumniaccess.com/webinar_to_release_vaese_alumni_benchmarking_survey-results-0-0-0)

#### [Is Alumni Relations Now Subordinate to Fundraising?](https://blog.alumniaccess.com/is_alumni_relations_becoming_subordinate_to_fundraising)

 Is alumni engagement becoming subordinate to institutional advancement / development / fundraising?

[Read More](https://blog.alumniaccess.com/is_alumni_relations_becoming_subordinate_to_fundraising)

#### [12 New Data Trends That Should Matter to Alumni Professionals (2nd in a series)](https://blog.alumniaccess.com/data-trends-that-matter-to-alumni-professionals-2)

 New data trends for alumni/advancement professionals that may change how you do your job in the coming months.

[Read More](https://blog.alumniaccess.com/data-trends-that-matter-to-alumni-professionals-2)

#### [New Data: Why Your Alumni Should be Getting More Relevant Emails](https://blog.alumniaccess.com/your-alumni-should-be-getting-more-relevant-emails)

 The 2020 VAESE study reveals that most alumni relations organizations could see an immediate impact on alumni engagement if they were to improve their email communication strategy.

[Read More](https://blog.alumniaccess.com/your-alumni-should-be-getting-more-relevant-emails)

#### [Why Alumni Relations Has Grown Subordinate to Fundraising.](https://blog.alumniaccess.com/why_alumni_relations_subordinate_to_fundraising)

 New data reveals evidence that alumni relations and engagement goals have become increasingly subordinated to the goals of development/fundraising.

[Read More](https://blog.alumniaccess.com/why_alumni_relations_subordinate_to_fundraising)

#### [The Buyer's Guide to Alumni Discount Programs](https://blog.alumniaccess.com/buyers-guide-to-alumni-discount-programs)

 The buyer's guide will help alumni relations professionals identify and vet the best discount platform that will attract and engage alumni long term.

[Read More](https://blog.alumniaccess.com/buyers-guide-to-alumni-discount-programs)

#### [Post-Pandemic Alumni Relations: Using the 2020 VAESE Study to Prepare](https://blog.alumniaccess.com/post-pandemic-alumni-relations-using-vaese-study-to-prepare)

 What the VAESE study teaches us about alumni engagement post-COVID-19, and how best to identify the digital benefits and services your alumni want.

[Read More](https://blog.alumniaccess.com/post-pandemic-alumni-relations-using-vaese-study-to-prepare)

#### [The Good, the Bad and the Ugly in Alumni Relations: The VAESE Study Data](https://blog.alumniaccess.com/the-good-bad-and-the-ugly-in-alumni-relations-new-2020-vaese-study)

 As alumni relations offices world-wide struggle for relevance, the 2020 VAESE alumni relations benchmarking study shows some interesting trends.

[Read More](https://blog.alumniaccess.com/the-good-bad-and-the-ugly-in-alumni-relations-new-2020-vaese-study)

#### [8 Things Your Mama Taught You About Alumni Engagement](https://blog.alumniaccess.com/8-things-your-mama-taught-you-about-alumni-engagement)

 When it comes to running an alumni engagement program, your Mama had it all figured out.

[Read More](https://blog.alumniaccess.com/8-things-your-mama-taught-you-about-alumni-engagement)

#### [Stop Dissing Your Millennial Alumni](https://blog.alumniaccess.com/stop-dissing-your-millennial-alumni)

 Are your Millennial alumni’s “sensitivities” or “preferences” fundamentally different from other alumni? Despite all you’ve read, the answer is NO!

[Read More](https://blog.alumniaccess.com/stop-dissing-your-millennial-alumni)

#### [20 Key Elements to an Effective Alumni Discount Program](https://blog.alumniaccess.com/20-keys-to-unlocking-an-effective-alumni-discount-program)

 Not all alumni discount programs can really attract and engage your alums like they promise. Here are 20 of the most important elements to look for in an effective (and compelling) discount program.

[Read More](https://blog.alumniaccess.com/20-keys-to-unlocking-an-effective-alumni-discount-program)

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