Alumni Access Blog

Why Alumni Relations Has Grown Subordinate to Fundraising.

New data reveals evidence that alumni relations and engagement goals have become increasingly subordinated to the goals of development/fundraising.

The Buyer's Guide to Alumni Discount Programs

The buyer's guide will help alumni relations professionals identify and vet the best discount platform that will attract and engage alumni long term.

New Data: Why Your Alumni Should be Getting More Relevant Emails

The 2020 VAESE study reveals that most alumni relations organizations could see an immediate impact on alumni engagement if they were to improve their email communication strategy.

Post-Pandemic Alumni Relations: Using the 2020 VAESE Study to Prepare

What the VAESE study teaches us about alumni engagement post-COVID-19, and how best to identify the digital benefits and services your alumni want.

The Ultimate Collection of Statistics for Alumni Engagement, Giving and Membership

The latest alumni, advancement, membership and marketing statistics curated from around the web.

The Good, the Bad and the Ugly in Alumni Relations: The VAESE Study Data

As alumni relations offices world-wide struggle for relevance, the 2020 VAESE alumni relations benchmarking study shows some interesting trends.

How You Benefit From Taking the VAESE Alumni Survey

Why you should participate the 2019 VAESE (Voluntary Alumni Engagement in Support of Education) survey.

8 Things Your Mama Taught You About Alumni Engagement

When it comes to running an alumni engagement program, your Mama had it all figured out.

Stop Dissing Your Millennial Alumni

Are your Millennial alumni’s “sensitivities” or “preferences” fundamentally different from other alumni? Despite all you’ve read, the answer is NO!

20 Key Elements to an Effective Alumni Discount Program

Not all alumni discount programs can really attract and engage your alums like they promise. Here are 20 of the most important elements to look for in an effective (and compelling) discount program.

Unlearning and Relearning Alumni Relations

After 20 years of serving on both sides of the desk in higher ed alumni engagement, here are four lessons I've had to unlearn and relearn.

Is Alumni Relations Now Subordinate to Fundraising?

Is alumni engagement becoming subordinate to institutional advancement / development / fundraising?